I have to admit that I share a lot of content on foursquare in terms of tips and pictures and even I didn’t see this coming. According to a new survey commissioned by MyLife.com, foursquare has passed Facebook as the “primary place people share content.”
The survey looked at how people share and consume content across social networks and found that Facebook is no longer the top place for either activity. LinkedIn has surpassed it for consumption, while foursquare has surpassed it for sharing.
“Surprisingly enough, while everyone knows different social networks serve different purposes, the way people are using sites to consume or share content doesn’t fall in line with what we might expect,” said Jeff Tinsley, CEO of MyLife.com. “Facebook was passed by Foursquare as the primary place people share content and newcomer Pinterest edged out the social media giant when it came to the site where users equally share in both activities.”
It’s hard to judge the survey methodology based on a press release, but if you consider a check-in “sharing content,” then it’s certainly possible foursquare users check in more often than they post something on Facebook. I’m hardly a representative user, but I normally check in 4-5 times a day, whereas I only share something on Facebook once or twice a day. I’m also more likely to post a photo to foursquare than I am to Facebook.
Interestingly, MyLife launched a new “social dashboard” today that’s designed to simplify your sharing and consumption across social networks (if you pay their monthly fee). Despite the results of this survey, you cannot connect it to your foursquare account.
So, how do you use foursquare in comparison to Facebook?[poll id="27"]