American Express launches Social Currency app powered by foursquare
There are very few places for young adults to get financial information that is specific to their unique needs. American Express has partnered with Federated Media in a bid to make that information more accessible. Together they’ve launched Currency, a site offering tips on saving and spending that lets users share their own knowledge through a purpose-built social network.
As part of Currency, they’ve launched a free iPhone app called Social Currency that is built on the foursquare platform. It includes many of the features that should have made their way into foursquare 2.0. Users can upload photos with each checkin and post comments on their friends’ checkins. All the standard (pre-2.0) foursquare features are included as well, such as searching for venues, checking in, seeing your friends’ locations, finding tips and managing to-dos all with a beautifully designed interface.
The idea is to share your purchases and wants with your social network. When you check in at a store, you can share a photo of what you purchased along with how much it cost. If it’s something you want, you can add it to a list like “Birthday” or “Christmas.”
All the checkins, along with their associated purchases and wants (sans photos, of course), are pushed directly to your foursquare account. On top of the foursquare badges you earn, there are also badges strictly tied to the Currency platform. Their look was so similar to actual foursquare badges that I had to check to make sure they weren’t foursquare badges.
Your friends’ nearby purchases and wants show up in the iPhone app, in a fashion almost identical to the way foursquare displays nearby tips and to-dos. You can comment on any of the checkins, purchases or wants for any user that has joined Currency, whether their checkin was posted through Social Currency or another foursquare app.
Social Currency makes a very nice foursquare app, with features that should have been included in foursquare 2.0 (but probably won’t appear until later this year). The social network built around finances offers some very intriguing possibilities. It will be interesting to see how this platform develops.
UPDATE (9/22): According to the FAQ on getcurrency.com, the Social Currency badges will soon be displayed on your foursquare profile. Thanks to Read Write Web for pointing it out.
Do my Social Currency Badges show up on my foursquare Badge list?
Soon, they will. At the moment, they don’t.
UPDATE (9/23): The aforementioned FAQ page has been changed. It now says the badges won’t show up on your foursquare profile.
Below are some screenshots from the app:





![photo 1[1] photo 1[1]](http://aboutfoursquare.com/wp-content/uploads/2010/09/photo-11-150x150.png)
![photo 2[1] Social Currency is a financial-based social network built on the foursquare platform](http://aboutfoursquare.com/wp-content/uploads/2010/09/photo-21-150x150.png)
![photo 3[1] photo 3[1]](http://aboutfoursquare.com/wp-content/uploads/2010/09/photo-31-150x150.png)
I hope they have plans for apps on other platforms, like Blackberry or Android. This looks interesting, but badges only available to one platform of users are just as bad as badges only available in one geographic market (which shall remain nameless).
I agree, I’ve downloaded Social Currency for my iPod Touch but would love to use it on my Blackberry for the times a wifi connection isn’t available.
I’m really impressed with the Social Currency app, so much I’m going to start using it over the official Foursquare app when I can.
I’m using this app now more than the official Foursquare App. It is more interesting and fun, esp commenting on friends check in.
I love it !!
[...] This post was mentioned on Twitter by James Gross, Abby Gardner, Max Schleiffer, tristan walker, kat egan and others. kat egan said: American Express to launch 'Social Currency' an iPhone app built on Foursquare http://bit.ly/cywayj via @brianjeremy [...]
the site you linked for your update about social currency badges showing up in foursquare updated their post saying that is no longer the case.
no social currency badges in foursquare: https://getcurrency.com/help#howdoiplay
Thanks for the update. I’ve added it to the post.
It is interesting that they chose to not include the badges on foursqaure. I have an ipod touch and used it this morning to earn my first currency badge before learning of this decision
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