As we enter the Christmas season, it’s important to remember people who are less fortunate. Pret A Manger stores throughout the UK are doing their part by donating 5p to homeless charities for each item ordered from their special Christmas menu. Foursquare users can also help — and earn a badge for themselves in the process.
Pret’s Hope for the Homeless badge can be unlocked by checking in at any of their UK stores. Each time a Foursquare user unlocks the badge, they’ll donate 5p to homeless charities. Between the two initiatives, Pret hopes to donate £300,000.
The unlock text for the badge reads:
Thanks for checking in and helping Pret A Manger reach its goal of £300,000, to go toward breaking the cycle of homelessness. Seasons Greetings!
Find your nearest store by visiting the Pret A Manger Foursquare page.
What do you think of the badge?