What better way to mark the biggest weekend of the summer than with a new foursquare badge? Pepsi is helping users celebrate summer with the Pepsi Summer Fun Badge.
Users who follow Pepsi and check in at summertime places like beaches, parks, baseball fields and more will unlock the badge. The unlock text reads:
Beach, BBQs, Parks and sun – what could be better? By unlocking this badge, you’re eligible to win awesome prizes. Now time to relax and unwind – it’s summertime!
We’ve reached out to Pepsi and hope to have more information about the “awesome prizes” next week.
Pepsi was one of the first brands to partner with foursquare when they donated money to Camp Interactive based on points accumulated on the New York leaderboard way back in December 2009. Since then they’ve offered a Starbucks Frapuccino badge, partnered for foursquare-based discounts at Vons grocery store,Â sponsored the SXSW foursquare court and Big Boi concert and more.
What do you think of the badge?