All that data Foursquare has been collecting by asking users questions after the check-in is now being put to good use. Yesterday they launched slightly redesigned venue pages on the web and in the mobile apps that highlight data like outdoor seating and Wi-Fi availability.
The additional details like these were one prime advantage Yelp had over Foursquare, so adding these to venue pages has closed a significant gap with the competition. It’s now easier to make a determination if one of these factors is critical to your decision.
Data now displayed includes:
- Meals Served
- Which credit cards are accepted
- Wi-Fi availability
- Outdoor seating
- Whether reservations are accepted
In addition, Foursquare has rearranged the rest of the venue data on the website and added icons for things like menus, phone numbers and reservation links that make them easier to spot. And in what will probably be most users’ favorite part of the update, they’ve added a link to the location on Google Maps to make it easy to get directions (look for the arrow next to the address). These updates come on top of the redesign Foursquare just completed in April.
The Android, Blackberry and iOS app updates include the top details on individual venue screens, while the full list of data is available on the redesigned “Location Info” screen that can be accessed by tapping the arrow at the top of the venue screens.
The data is still not searchable in Explore, but it’s likely that will come in a future update. On a nice day like today, I’d love to be able to filter my results to just places that have outdoor seating.
What do you think of the new data?