Comments on: Foursquare now lets businesses speak directly to their customers with “local updates”

By: Thiago AC

Thiago AC — Fri, 31 Aug 2012 15:03:49 +0000

Like it. But now some brands have a problem, because they can’t add photos to check-ins via Instagram or using mobile devices for claimed venues same time they can do that to foreign venues (it’s nonsense). I think a schedule way to fix the update on showing would be useful too, because some events is out-to-date and the update remains viewing.

By: Noah Weiss

Noah Weiss — Sat, 21 Jul 2012 18:54:29 +0000

Stay tuned, Jai, this will be back soon!

By: Noah Weiss

Noah Weiss — Sat, 21 Jul 2012 18:53:51 +0000

Chris is exactly right: this’ll only come from the businesses you frequent, have been to recently, and liked. It’s a high bar.

And as you point out, Michi, you can always turn off *all updates* with one click. We want to feed that data back to merchants so they can make sure they’re not over-communicating to their customers.

By: Dwayne Kilbourne

Dwayne Kilbourne — Sat, 21 Jul 2012 14:20:28 +0000

Used strategically and correctly, I think this will continue to help my clients reach their customers! Overusage is NOT recommended!!!

By: Beej

Beej — Sat, 21 Jul 2012 00:07:36 +0000

It be nice if I could update my brand page from my foursquare app. That be coooool.

By: Jai

Jai — Fri, 20 Jul 2012 21:33:04 +0000

They have taken away a LOT of other analytics that I loved them for.
Now I cannot see the Twitter handles that checked-in – I cannot see the most popular check-ins. IMO the new reporting sucks. Maybe they’ll start charging for the good stuff now. They are already charging $10 for expedited venue claims.

By: Rachel

Rachel — Thu, 19 Jul 2012 17:50:01 +0000

I was going to say, if this is for brands you’re following with now literally thoushandS… when the heck is 4sq gonna lift the 1000 following rule.. it sucks that its not just brands, like this that its ppl to….

By: Michi_W76

Michi_W76 — Thu, 19 Jul 2012 12:51:42 +0000

True. I hope brands will use it in a smart way. And they should too – if you mute it once, you most likely will never ever remember to turn it back on. So one bad posting could really cost a brand alot of reach.

By: Michi_W76

Michi_W76 — Thu, 19 Jul 2012 12:48:53 +0000

Awesome, thanks! Looking forward to checking it out.

By: Chris Thompson

Chris Thompson — Thu, 19 Jul 2012 12:45:35 +0000

I don’t know. I think if you’re a loyal customer of H&M, you might appreciate notifications about sales at your local store.

This could really evolve into a way for businesses to bring in some extra traffic when they’re slow. If a restaurant isn’t busy on a Tuesday night, they could set up a foursquare special for a steep discount, then alert their loyal, nearby customers that they’re offering it. Previously they’d just have to hope they noticed it in the Explore tab.