If you’re flying through the Dallas-Fort Worth International Airport anytime soon, be sure to keep your foursquare app handy. The airport is now literally swarmingÂ with foursquare (and Facebook Places) checkin specials at nearly every shop, restaurant and coffee stand â€” more than 85 locations are included in the promotion.
“Customers who use smartphones and mobile apps are actively looking for information about their immediate environment, and this is a powerful way to easily share those specifics,” said Sharon McCloskey, vice president of Marketing for DFW Airport.Â “This program really raises the bar for delivering excellent customer service, in a trendsetting and innovative way.”
Here’s a sampling of the deals:
- Auntie Anne’s Pretzels: Buy three pretzels, get the fourth free
- Starbucks: $1 off any pastry when you purchase a beverage
- Au Bon Pain: 10% off your entire purchase
- Brookstone:Â Free Astrolight with any purchase
The airport is promoting mobile checkins with ads including banners, wall clings, flight information display monitors, lighted dioramas, window clings and a campaign video that will be broadcast on all airport television monitors.
If I have a choice on my next layover, I think I know where it’s going to beâ€¦
What do you think of the deals?