Today Old Navy joins corporate cousin Gap in offering a foursquare special, but this one’s a little different than most. The special offers a free download of Andy Grammer’s new song, “Fine By Me.”
It’s an new take on foursquare specials, offering something tangible for checking in that’s not a discount. This is similar to the special offered by The National at select record stores on Black Friday, but on a much larger scale. It will be interesting to see if this takes off as a way to reward customers for checking in.
Search for Old Navy on foursquare to find a store offering the special in your area. You’ll find a web address in the special text that allows you to download the song (after entering your email address).
Do you like the idea of offering free music downloads for checking in?