Many businesses are active on Foursquare with specials, but few use their websites to show off their involvement as well as the Brooklyn Museum. Their website features a Foursquare Community page that leverages the Foursquare API to highlight their activity and that of their guests in a unique way.
The list of Foursquare users who’ve been to museum (along with their avatars) is highlighted. The tips users have left on the museum’s venue page are shown as well. This is a nice way to integrate the opinions and suggestions of other users directly into the site.
The venue’s current mayor is shown, along with a list of the past mayors of the museum. They also highlight their mayor special at the top of the page, which offers a free 1stfans Membership when their mayor checks in at Target First Saturday events. The museum’s special badge, BK Art Star, is shown, along with all the users who’ve ever earned it.
One of the most interesting parts is the list of Foursquare tips the museum’s staff have left on other venues in their Prospect Heights neighborhood. These serve as recommendations for visitors on places to eat or drink when they come to visit the museum. You can view all the tips on a map if you choose.
The museum’s Foursquare community page shows off some of the possibilities of what’s available to be incorporated into the websites of businesses that are active on Foursquare. Most of this information is readily available directly from the Foursquare API. With a little creativity and a web developer with just a little knowledge of the API, this type of integration could be pulled off for any venue.