It’s apparently UK week at Foursquare. Following the launch of the Love my Local badge yesterday, another new badge launched today to celebrate a uniquely British custom: High Tea.
It wasn’t immediately clear exactly how to unlock the badge, although it appears to require checking in to a tea room in the UK at tea time. The unlock text reads:
Biscuits. Scones. Jam. Whether it’s Devonshire cream or Earl Grey with lemon, one should always pair it with Victoria Sponge and cucumber sandwiches (no crusts, natch). Chin chin!
The biggest question, though, is why Foursquare is focusing new badges on the UK. Could a major new UK partnership or expansion be eminent? It seems odd that Foursquare would go to the trouble of launching two new badges simply in an effort to woo new users in the country, while excluding other countries from the badges.
Why do you think Fousquare is focusing on the UK? What do you think of the new badges?