The badge can be unlocked by following Alpha Tau Omega on Foursquare and checking in three times at chapter locations or at fraternity events like the Presidents Retreat, Emerging Leaders Conference, chapter-based LeaderShape®, Altitude and ATO Congress/Awards Banquet. The unlock text reads:
Three cheers for Alpha Tau! Your check-in to leadership makes you a bona-fide ATO. It’s not the same badge members wear, but you can truly say you know no North, South, East or West. So be it!
The fraternity is building out a presence on Foursquare with lists and tips where you can “find chapters across the country; see where ATO is expanding; explore historic sites; even walk the path of the founders at VMI.”
What do you think of the badge?